Holiday Public Service Anouncement
I worked with Alison+Partners to create a holiday Public Service announcement for UL (Underwriters Laboratories) which essentially do consumer safety testing to make sure the appliances and other things in your house work to a specific safety standard. I worked with their non-profit arm UL FSRI (Firefighter Safety Research Institute) which does a lot of public safety messaging around fire and home safety.
Here’s a video of the actors the character designs were based off of: https://www.youtube.com/watch?v=_mWFmgQBVIc
And here's a link to how they used it in their social media:
Here's a step by step of each deadline that I sent during the 3 week process. if you double click each gallery it will give you more information about each image.